Bestselling author, Microsoft MVP, and international keynote speaker Geoff Ables is a customer, and employee engagement digital transformation thought leader. Geoff co-authored the "Dynamics CRM 2011 Administrator Bible" and his most recent book, "The LUCK Principle," delivers fresh insight and inspiration into creating people-centric digital workplaces. Geoff is an avid motorcycle and fine wine enthusiast and has appeared as a guest on "The Impractical Jokers."